	Publicity
	Media Training
	Writing: Types & Formats
	Writing & Placements for Clients
	Creative Counsel & Strategies
	Cause Related Marketing
	Celebrity Networking
	Book Titling

Read Mike's Articles on:

Candidates' style versus substance: a media trainers' scorecard

Humanize Your On-Air Appearance

Getting Your Message Across

Using Publicity as a Creative Marketing Tool

The Art of Persuasive Pitching

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Writing: Types & Formats

Op-Ed Writing

Mike Schwager is a ghost-writer of Op-Eds (Opinion Editorials/Commentaries for major newspapers) and of speeches. With respect to Op-Ed writing, Mike has cultivated this form of expression to a fine art; and may have one of the most successful track records of placement with newspaper editors across the country. Clients find the publication of these opinion pieces as valuable tools that heighten their credibility, stature and support among their various audiences. Op-Eds also have excellent value as reprints in reinforcing these perceptions.

Speech Writing

Mike Schwager has extensive experience as a speech writer for CEO's, politicians and opinion leaders. Mike particularly enjoys crafting speeches that motivate, inspire and inform audiences, and that enable people to see and appreciate the speaker as an enlightening and elevating figure.

Brochures & News Releases

Do you need a finely crafted and creative brochure that describes your service, product or issue in a clear and compelling way?

Do you need a news release that is written as though it could be the lead news story in The New York Times?

In either case, wordsmith Mike Schwager will design a winning brochure or news release that reaches your targeted audiences, and gets your messages across clearly and persuasively.